The recent wave of technology-driven change is thrusting major advancements in the wine industry, revolutionizing the way consumers buy and consume wine. The adoption of new technological innovations such as AI customer service bots, e-commerce, Web 2.0, AR wine e-labels, and eco-friendly wine glasses are driving digital engagement among consumers.
With the rise of automation everywhere, the winery tech market is gaining ground with the incorporation of AI-based customer service bots. They are empowering wineries in multiple ways by reducing the manpower in answering customer queries, reducing call volume, and sending automatic reminders to consumers to resolve abandoned carts. These AI-powered bots are emerging as the future of restaurant chains, with robot sommeliers recommending wine and food pairings. Along with these digital trends, emerging blockchain-based innovations are simplifying the process of tracking winery supply chains, creating a more transparent and efficient wine ecosystem. NFTs are another surging domain providing a great scope of stocking virtual wines with authenticity or provenance.
This particular edition of Food and Beverages Tech Review brings forth some of the promising winery tech solutions that are helping businesses augment and optimize their strategies in delivering state-of-the-art quality wine and beverages for consumers. It features thought leadership articles from Kasper Garnell, Brand Director at Joe & The Juice, and Gordon Hayburn, Vice President of Food Safety and Quality Assurance at Trophy Foods. They shed light on enhancing the customer experience with the convenience of online ordering in the new normal and the significance of delivering training and education on food safety and quality for the workforce across organizations.
Along with these critical insights from industry experts, the edition elucidates premium winery tech offerings from Orora Packaging Solutions, which manufactures sustainable product packaging solutions to help customers get their wine bottles safely in minimal but attractive packages.
We hope this edition of Food and Beverages Tech Review shows you the path to choosing the right winery tech partner that will help you leverage the industry-best wine production, packaging, and distribution technology practices.
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